BHP06 Р Learn How To Use Branding To Boost Sales/Credibility & How Websites Work

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Ben Malol
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George Katsiouras - Graphic & Website Designer

Episode Overview

 

Episode 006 interviews George Katsiouras, a graphic and website designer. This episode explains the importance of branding, as well as design and how you can use both, to increase your sales and grow your business.

The episode then covers how to effectively position and build a brand that resonates with your target customer. before wrapping up by explaining how websites work and some easy tools for first timers to build your website.

Finally, wrapping up by explaining how websites work and some easy tools if you’re a first timers to help you build your first website.

Podcast outline

‚ě§ ¬†George’s background;

‚ě§ What is a graphics designer and why you need one;

‚ě§ Why you need to convey your brand appropriately;

‚ě§ How to build a brand that resonates and speaks to your target market;

‚ě§ How to effectively position your brand and determine your brand values;

‚ě§ How can you save on graphic design costs;

‚ě§ Tips on choosing a graphic designer;

‚ě§ Tools &¬†resources to optimise your branding;

‚ě§ The basics of websites and how they work;

‚ě§ George’s¬†recommendations for first timers to easily create websites; and

‚짬†Final thought on website design and development.

 

Resources

Divi Builder – An easy to use website builder that integrates with WordPress to build fully customisable websites.

WordPress – A content management system used to build your website.

Blue hosting – A cheap easy to use website hosting platform.

Shopify РA purpose built e-commerce store hosting and website design platform.  Claim your free 14-day trial by using the following link: https://goo.gl/Q1n9eu

Dribbble.com – Look at existing designer portfolios for brand examples and inspiration.

behance.com –¬†Look at existing designer portfolios for brand examples and inspiration.

Pixlr –¬†Create and edit your own custom designs.

Canva –¬†Create and edit your own custom designs.

Adobespark – A free software to design your own graphics.

Gimp -Create and edit your own custom designs.

99 designs – An online graphic design marketplace.

Freelancer РHire Freelancers here to complete your design projects.

Fiver РHire Freelancers here to complete your design projects.

 

Contact Details

 Email: Georgekats@Georgekats.com

 

 

 

 

 

 

 

 

Email: Zonlifesuccess@gmail.com
Website: https://zonlifesuccess.com

 

 

 

 

Bonus

Design Brief –¬†Complete this brief prior to engaging your graphic designer so that they understand your vision and complete an appropriate design.

Article on how to write a design brief.

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